Ashley Alvarado Manager, Public Engagement
Ashley Alvarado is Southern California Public Radio's Manager for Public Engagement.
Alvarado works closely with KPCC leadership and content teams to develop strategies and opportunities to engage new and existing audiences across platforms. She is focused on engagement and source development as a means to diversify the sourcing in news coverage and on shows, help enrich programming and grow audience. Among her efforts is Feeding the Conversation, an ongoing series of engagement-sourcing gatherings that bring together members of the community with KPCC hosts, reporters, producers and editors around specific themes or coverage areas.
Alvarado is part of the KPCC In Person live events and engagement team, and she works with KPCC’s Public Insight Network, a group of several thousand people who help the newsroom cover Southern California by sharing their insights, experiences and expertise.
Her work with community engagement and the Public Insight Network began at the Center for Investigative Reporting, where she served as community news editor and oversaw the news-engagement and public engagement staff at its California Watch and The Bay Citizen projects.
Alvarado currently serves on the board of Journalism That Matters. She also acts as executive editor of Los Cabos Magazine and previously worked at Los Angeles and Tu Ciudad Los Angeles magazines. She is a graduate of the University of Southern California, where she double-majored in journalism and Spanish.
Stories by Ashley Alvarado
Jumbo Humboldt squid are invading Southern California waters, much to the delight of sportfishing enthusiasts. But what are we to do with all this squid?
Santas in Los Angeles aren't all rosy-cheeked. L.A. actually offers a number of ethnic Santas for people of color.
The world is scheduled to end Friday — or is it? We asked people to share what's on their must-do list before the apocalypse, and the answers were surprising.
We asked sources in the Public Insight Network how incidents like this affect their views on gun control. Let us know what you think.
Caution: This post contains Santa spoiler alerts.
KPCC's Frank Stoltze chatted with diners at Inglewood restaurant The Serving Spoon Tuesday morning about the issues that are most important to them.
There's mixed reaction from people involved with Boy Scouting on the release of the organization's so-called “Perversion Files,” documents that detail abuse allegations over decades.