Explaining Southern California's economy

Building a business, one family member at a time

Last night, KPCC presented a really terrific panel discussion at the Crawford Family Forum, "All in the Familia: L.A. Latino Business in the 21st Century," moderated by my blogging colleague Leslie Berestein Rojas. The four panelists — and their extended families — represented four well-known LA-region family businesses: Portos Bakery & Cafe, Gaviña Gourmet Coffee, Guelaguetza Restaurante, and Tapatio Hot Sauce.

I've heard plenty of discussions about business, but this one was special. Business leaders, even family business leaders, are usually more than happy to talk about how they built their enterprises. But they don't usually talk about the process in such moving, personal ways. 

I think everyone who aspires to start a company, in any industry, should listen to what the panelists have to say. And, lo, they can. The CFF team has made the panel's conversation available online. Check it out!

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