Explaining Southern California's economy

The app economy: Jobs boom...or bubble?

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Are apps where the jobs are? Maybe not.

A couple of people called my attention to this report from TechNet, on the apparent jobs boom in the so-called "app economy." Here's Slate's Matt Yglesias, who considers it a positive trend — with a future:

[TechNet economist Michael Mandel's] basic point is an extremely sound one. As I've argued before, doing the same old thing but doing it with a smartphone ap is a huge part of the future of innovation in America. A little processor power plus constant internet connectivity plus location services plus a camera has incredibly broad applications for all kinds of everyday service delivery and this, rather than building devices, is where the big economic impact comes in. 

Apple might disagree with this, given its recent, iPhone-fueled financial results. You could certainly argue that there was no app economy — and none of the 466,000 jobs created by it since 2007, according to TechNet — without the Apple App Store. Which came first? The App platform, in the iPhone. Build it and they will come.

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