It's the little Pandora app that makes a very big difference in how you use the music streaming service.
I've been a big Pandora fan for about a year now. Lately, my love has been getting steamrolled by various Spotify evangelists, but for me, I don't feel like I've really gotten everything I can out of the Pandora experience. As you probably know, Pandora is internet "radio" — its killer technology is a predictive algorithm that can take a song, artist, even an album title and turn it into a stream of music, by using the song's DNA. This is the "Music Genone Project"). You provide an input based on what you like — say, Ozzy Osbourne or Gustav Mahler — and...Pandora's box of music is opened!
Pandora has effectively replaced iTunes as my go-to music resource. iTunes is fine, but I've always liked radio better than the self-programming that more self-contained music formats entail — everything from mix-tapes in the 1980s and '90s to iTunes playlists now. Like the radio, Pandora does the work for me. (See, this is how I wound up working at a radio station!)
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SAN FRANCISCO, CA - SEPTEMBER 14: (L-R) TechCrunch Founder and Co-Editor Michael Arrington,500 Startups Venture Capitalist & Founding General Partner David Mclure, Tasty Labs Co-Founder and CEO Aydin Senkut, Freestyle Capital Founding Partner Josh Felser, SoftTech VC Managing Partner Jeff Clavier, and SV Angel angel investor Ron Conway speak onstage at Day 3 of TechCrunch Disrupt SF 2011 held at the San Francisco Design Center Concourse on September 14, 2011 in San Francisco, California. (Photo by Araya Diaz/Getty Images for TechCrunch)
If you aren't reading Fred Wilson, you should. He's a venture capitalist who runs Union Square Ventures in New York and regularly writes about being a VC at his aptly named blog, AVC. Many people who are pondering the woeful state of the U.S. economy are looking to tech as something that may lead us out of the woods. Problem is, tech costs money. And tech is extremely competitive. And there's been some discussion of late that VCs are having trouble raising money to fund new companies.
Wilson breaks it down. Here's what I think is his most interesting point:
5) The internet investing market is transitioning. Social was the driving force for the past three or four years. In the wake of Facebook and Twitter, how could it not be? Mobile has also been a hot theme. Both sectors have consolidated a few winners and a number of additional interesting emerging companies. But how many social platforms of scale will there be? Five, ten, twenty? And mobile is hard because distribution continues to be limited to the app store model where you get on the leaderboard and win or you don't and you don't. Investors are moving into new areas like cloud, peer to peer marketplaces, and trying to take what worked in consumer into the enterprise. There is no lack of interest in internet investing, but investors are having to learn new markets and new sectors. And that kind of transition takes the heat out of an overheated market.