Let me draw a picture for you of the electric car market, circa autumn 2012. At the high end, you have Tesla Motors, selling or not selling, depending on your patience with the startup's delivery schedule, an all-electric Roadster, priced over $100,000; and an all-electric sedan, the Model 2, priced anywhere from about $50,000 to upwards of $100,000, depending on how you spec it out.
Then there's Nissan's Leaf, which can be be had for less than $30,000, once you get finished with various credits. The Ford Focus EV is in the same ballpark, around $30,000 once the tax credits kick in.
The Mitsubishi MiEV, even farther down the ladder, is yours for just over $20,000. But it's bare-bones.
You can lease, but not buy, the Honda Fit EV for around $400 per month.
Pretty much everything else is some type of hybrid or plug-in hybrid, so you don't get pure, zero-emissions, all-electric motoring.
Jordan Strauss/Getty Images for Tesla
Tesla's recently revealed Model X crossover electric vehicle. The company has just announced a new sale of shares to raise money — and avoid payment problems with a Department of Energy loan.
Tesla Motors, the startup electric carmaker whose CEO, Elon Musk, also runs private space-exploration firm SpaceX, is having another one of its periodic financial near-heart attacks. The latest news is that the company, which staged a $226-million IPO in 2010, wants to sell additional stock. A second offering of 6.9 million shares would bring in close to $150 million. [UPDATE: As a commenter notes, the offering was rather less than 40 million shares. Don't know where I got that... Also, this is Tesla's second secondary offering. So really, it's the third offering, including the IPO.]
Why? Yet another cash crunch for the company, which was pretty close to checking out in 2008, before Musk managed to find additional funding and do a deal with Daimler. The critical issue this time around involves the Department of Energy and it controversial loan program for greentech companies. Who can forget Solyndra? But electric cars are also a substantial part of the program, with both Tesla and Fisker Automotive — the two biggest names in alt.transportation — winning loans.