Explaining Southern California's economy

Business don't need no stinkin' philosophers!

Idealab-Outside-MDB

Matthew DeBord

Welcome to Idealab, a new business incubator founded in 1996 and located in Pasadena, Calif.

Bronwyn Fryer has a sneakily important post at the Harvard Business Review blog. It's about how completely essentially it is for business to have what she calls "idea fusers" — people who can practice synthetic thinking, figuring out how to stick seemingly disparate pieces of production, data, insight, strategy — whatever — together to yield breakout results. I have my own term for this: "free range thinking." 

When I was in grad school, we commonly called this approach "dialectical," echoing the Marxist view that history was a process of two opposing ideas conflicting — or ideas developing internal conflicts — until they produced a third option. Thesis, antithesis, synthesis. The concept was actually adapted from Hegel, the study of which was to Marx what rocket science is to lawn mower repair (sorry, Karl).

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