Whether it’s your dirty little early morning secret to save a few bucks when nobody’s looking, the place you proudly shop to take advantage of those notoriously deep discounts or somewhere in between, everybody seems to have an opinion (and a rather strong one at that) about Walmart. It’s usually not very positive, considering websites like “People of Walmart” or the PR nightmare that results when an idiot customer decides to pepper-spray the place for a waffle iron. Obviously, the real people of Walmart who run the company are well of their public perception, and they’re ready to change it.
Leading with the mission statement: “Together, we will create a more sustainable world to help people live better”, Walmart has launched a new blog called “The Green Room” to start an open dialogue with those “who want to share ideas and partner with us in helping people live better lives around the world”.
Traversing the site, there’s an interview with EVP and President of Walmart Central Mike Moore about the efforts to restore his hometown of Joplin, MO, information on the store’s green efforts and philanthropy, and hydroponic farming in Costa Rica.
The site seems eager to be an interactive portal for customers and critics alike, posing a host of open-ended questions and presenting a poll soliciting green New Year’s resolutions.
Regardless of where you stand on the entity known as Walmart, this new site feels open to all opinions, and has the potential to get very interesting in due time.