After two of the wildest finishes in NFL Championship history, the opponents in Super Bowl XLVI are finally set: Eli Manning and the New York Giants will square off against Tom Brady and the New England Patriots in a marquee rematch of Super Bowl XLII.
While NBC breathes a sigh of relief that they’re not stuck trying to sell a 49ers/Ravens match-up, the media world prepares to descend on Indianapolis, where the NFL has the big game poised to be the most eco-friendly Super Bowl yet.
The game is being hosted at Lucas Oil Stadium, which like many NFL stadiums, strives to be as environmentally conscious as possible with extensive recycling and conservation efforts. But much of the sustainable action is happening outside of the stadium and around Indianapolis.
We’ve already mentioned the NFL’s “1st and Green” challenge to football fans in an effort to promote conservation. 1st and Green is also behind a host of more immediate green initiatives throughout the city, like a composting program with the Marriott hotel during the week of the game. All food waste will be transported to GreenCycle center, where it will be converted into compost (leftover stadium food is already earmarked for local food banks by the Second Helpings organization).
The NFL is also using renewable energy at every turn, from the media center to the fan-friendly Super Bowl Village, thanks to the Green Mountain Energy Company. The League has set up two EV charging stations in town, and even surpassed its’ goal of planting 2012 trees by this year on the Near Eastside of Indianapolis.
Now if they could only do something to fix the Pro Bowl…