California has long been recognized for producing some of the finest wines in the world. Now there’s a new campaign that shines a spotlight on the wealth of sustainable winemaking practices throughout the state.
A host of winemakers and growers have come together for "California Wines: Down to Earth,” a month-long and statewide event that will include eco-focused vineyard tours and wine tastings, “green wine trails,” hands-on workshops and wine and food festivals to celebrate Earth Day, which falls on Sunday, April 22 this year.
"These experiences make April a great time to learn about our California wines and the environmentally and community-friendly practices used to grow and produce them," said Robert P. Koch, president and CEO of Wine Institute (who created the campaign) in a press release. "More than two-thirds of California's wine-grape growers and winemakers have adopted our sustainable program and participation is increasing, making ours one of the most widely adopted in the wine world."