Southern California environment news and trends

Generation X: Too cool to care about climate change?

Steven Cuevas/KPCC

In the early ‘90s, the burgeoning youth culture that came to be known as “Generation X” (due in large part to Douglas Copeland’s popular book of the same name) was typified as disenfranchised yet more open-minded and politically active than aging Baby Boomers, with a penchant for flannel shirts and grunge bands like Nirvana. But a new study from the University of Michigan reveals that members of Gen X—people born between the early 1960s and early 1980s—are “surprisingly unconcerned” about climate change issues, even as American swelters under a record-breaking heat wave this summeer.

As reported by, “The Generation X Report” surveyed about 4000 people between the ages of 32 and 52 and found that only 5 percent are “alarmed” and 18 percent are “concerned” about climate change issues.