“The Latino community will be huge in these elections, they were huge two years ago…Because two years ago this community turned out, things were surprisingly different.”
- First Lady Michelle Obama on this morning’s “Piolín por la Mañana” radio show in Los Angeles
The interview was the second this week with a member of the Obama family on Eddie “Piolín” Sotelo’s influential morning show on Univision's La Nueva 101.9. An-studio interview with President Obama aired Monday, during which Sotelo pressed him on his promised support for comprehensive immigration reform, a sore spot for some Latino voters given the lack of a successful bill so far.
Today's interview with Michelle Obama, taped in-studio yesterday, is yet another testament to the growing influence of Spanish-language media and, as election season rolls around, the power of the highly-coveted Latino vote. Obama's remark above was in response to a question from Sotelo about "the importance of voting." The interview was aired on Univision radio stations around the country.
The interview was conducted in English, with Sotelo repeating each answer in Spanish afterward for the audience. While immigration wasn’t a central theme, Obama talked about education and health in communities of color, discussing her “Let’s Move!" campaign to combat childhood obesity and her upbringing as a product of Chicago’s public school system.
“So many of us have succeeded in spite of our circumstances, so to the first step for young people is don’t use that as an excuse to stop you, because we all have a story,” she said. “You’ve got to go to school.”