Music streaming service Spotify recently released their list of the "Top 40 Most Musical Universities In America" — schools that listen to streaming music on Spotify the most — and four California schools made the list: UCLA, UC Berkeley, USC and, coming in at number one, Cal Poly.
"We saw quite a bit of diversity in listening behavior, especially in the distinctive tracks and artists that define a school’s taste," said Spotify's Paul Lamere in a press release. The list is based on schools where students who signed up for Spotify's student discounts stream the most music.
Distinctive artists at Southern California schools included Flume, Boyce Avenue, Haim, Sam Smith and the xx, while country and Christian music proved less popular than at other schools. UCLA students ranked highly when it came to acoustic songs and longer songs, while USC ranked highly for listening to instrumental music. Both schools ranked highly for discovering new music — and ranked among the lowest listeners when it came to positive, happy music, with UCLA at the bottom of the 40 schools ranked.
"I was also really interested in getting insights into the sleep/wake cycles at these schools through music — it’s interesting that some schools stay up late, some get up early, and others do both, burning the candle at both ends as it were," Lamere said.
USC students tended to wake up 45 minutes earlier than students at other schools, while UCLA students went to bed 45 minutes later, with students at both not making up for it on the other end.
One trend that might surprise those who expect California to show its hispanic ties — the top schools for listening to Latin music are the University of Pennsylvania, the University of Florida and the University of Minnesota.
Read Spotify's full most musical schools list below, including links to more information about the four California schools:
- California Polytechnic State University
- Iowa State University
- University Of California Los Angeles
- University Of North Texas
- University Of Washington
- Texas Tech University
- Arizona State University
- Northeastern University
- University Of Arizona
- Georgia Institute Of Technology
- Miami University
- University Of Missouri Columbia
- University Of California Berkeley
- Cornell University
- University Of Wisconsin Madison
- University Of Oklahoma
- University Of Colorado Boulder
- Virginia Polytechnic Institute And State University
- Purdue University
- Texas A&M University
- Ohio State University
- University Of Minnesota Twin Cities
- University Of Arkansas Fayetteville
- Michigan State University
- University Of Central Florida
- University Of Illinois Urbana Champaign
- University Of Virginia
- Brigham Young University
- University Of Michigan Ann Arbor
- University Of Southern California
- Pennsylvania State University
- University Of Pennsylvania
- University Of Florida
- University Of Alabama
- New York University
- Florida State University
- Auburn University
- Indiana University Bloomington
- University Of Texas Austin
- University Of Georgia