Pop culture from Southern California and beyond.

Google+ goes corporate, launching branded pages - including the Muppets

Yesterday, Google+ rolled out branded pages. Essentially, they're like Facebook Pages, but, you know, on Google+.

Google had resisted rolling these out until they were ready. When companies tried jumping the gun and setting up pages using regular Google+ accounts months ago, Google+ began shutting those accounts down.

Well, Christmas is here for all those businesses that wanted to be on Google+ before.

It's hard to say how successful these will be. Google+ has struggled in its early going, quickly gaining a lot of followers but leaving many scratching their heads about why they'd want to be part of Google+ rather than doing similar things somewhere else, particularly on Facebook.

However, there are some compelling possibilities. The coolest thing I've seen since the launch: A Hangout with the Muppets. For those of you who haven't used Google+ yet, Hangouts are Google+ video chats that manage to rather seamlessly allow groups to chat. Now, the Muppets hangout was fairly structured, but it was the latest in a series of bold attempts by the Muppets to utilize digital media to promote themselves, such as spoof trailers for their movie and other random online videos.

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