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Public Health looking for LA's next sex symbol: a condom wrapper

A new campaign from the Department of Public Health asks constituents to design the wrappers of condoms that will be distributed in the hopes of preventing new HIV infections.
A new campaign from the Department of Public Health asks constituents to design the wrappers of condoms that will be distributed in the hopes of preventing new HIV infections. peachy92/Flickr/Creative Commons

As part of a campaign to promote safe sex and reduce the number of new HIV infections, the Los Angeles County Department of Public Health is asking constituents to submit artwork or photographs to appear on Los Angeles-branded condoms.

The top 10 designs of the “L.A.’s Next Sex Symbol” contest will appear on 1 million and one condoms that will be distributed in 2012. The artwork may not include Los Angeles sport teams or landmarks, including City Hall and the Hollywood sign. The designs may not be vulgar or obscene, according to Public Health. 

Los Angeles County experiences 2,000 new HIV infections every year. In 2011, the county reported 47,500 new cases of chlamydia, 9,500 new cases of gonorrhea and 1,8000 cases of syphilis.

The contest is open to Los Angeles County residents who are at least 18 years of age. The deadline is June 17.

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