Kaiser and HBO join together in obesity awareness campaign

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HBO Documentary Films and Kaiser Permanente are joining for the Los Angeles launch this week of a national campaign against obesity.

HBO Documentary Films and Kaiser Permanente are joining for the Los Angeles launch this week of a national campaign against obesity.

Its centerpiece is a series of films produced in partnership with some of the nation’s leading health research institutions.

As of 2012, two-thirds of U.S. adults 20 years and older are overweight or obese... and so are about a third of all children and teenagers. That comes with a price tag, to the tune of $147 billion dollars annually in treatment of associated problems (Type-2 Diabetes, cancer, strokes, etcetera).

Those statistics are courtesy of the Centers for Disease Control. The CDC, along with Kaiser Permanente, the National Institutes of Health and several other organizations, is promoting a series of HBO films as a way to educate Americans.

Called “The Weight of The Nation,” the campaign and four-part documentary series will tackle everything from the economic and social implications of obesity, to the toll it takes on our children.

The series premieres on HBO — free to all cable subscribers — on May 14. Through its website, HBO is also making screening kits available to community-based organizations.

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