Dan Schnur, who previously said he was "strongly considering" a possible run for California Secretary of State, made it official when he announced his candidacy Friday, the Los Angeles Times reported.
The 50 year old will run as an independent.
Shnur once was one of the state’s best known Republican political consultants, and more recently has been one of California’s most widely quoted analysts as director of USC’s Jesse Unruh Institute of Politics, KPCC reported last month.
Schnur got his start in politics as a volunteer for President Reagan’s 1984 re-election campaign and went on to be chief spokesman for former Governor Pete Wilson and national director of communications for the 2000 presidential campaign of Arizona Senator John McCain.
“I’m running for Secretary of State because the office that runs our elections should be non-partisan and independent of any political party, in order to fight for tough new anti-corruption laws for politicians, special interests, and lobbyists,” Schnur said in a statement on his candidate website.
Schnur used a baseball analogy when he spoke with KPCC in December:
"You don’t want the umpire wearing a Dodgers or Giants jersey," he said. "By the same token, you want the person in charge of the election process to be one who is not beholden to the Democrats or the Republicans."
On his candidate website, Schnur laid out his plans for what he wants to achieve if elected to California Secretary of State:
I will work to ban political fundraising while the legislature is in session, I’ll support tougher campaign disclosure laws to make sure every political contribution is public within 24 hours. I will help economic recovery and job creation by simplifying and streamlining business licensing operations. And I’ll work every day to make sure to fix a broken system of politics for the people of California.
Other candidates for Secretary of State include Democratic State Senators Alex Padilla of Los Angeles and Leland Yee of San Francisco. Democrat Derek Cressman, former Vice President of Common Cause, and Republican Pete Peterson, who runs Pepperdine’s School of Public Policy, are also running.
The candidates face off in a June election.
See comments from Schnur and others on his candidacy in the tweets below.
With contributions from KPCC's Frank Stoltze, Jessica Hamlin and Monica Luhar.