The Los Angeles Register — the city's newest newspaper — has started its subscription delivery service.
Beginning Monday, the daily newspaper is being delivered to 88 cities within the Los Angeles area.
Seven-day home delivery with unlimited digital access costs an "introductory rate" of $19.99 for the first month. Unlimited digital access costs $17.29 a month. A single copy costs $1.50 daily and $2 on the weekend.
The newspaper debuted April 16 and is the latest expansion by Freedom Communications Inc., owner of the Orange County Register.
It follows the introduction of the Long Beach Register and several other small papers in the last year or so.
It's the first direct challenge to the 132-year-old Los Angeles Times' home market since the Herald-Examiner folded in November 1989.