The Broad Art Foundation is unveiling architectural designs today for the eagerly anticipated Broad Museum, which will be located in downtown Los Angeles near the Walt Disney Concert Hall. The museum’s contemporary art collection will be housed in a dramatic honeycomb design. Lead architect Elizabeth Diller calls it “the veil,” because the white porous structure will provide slots for views to and from Grand Avenue. A number of changes were made to the original design. Integral elements, including a lobby that created juxtaposition between pedestrian and vehicular traffic and a series of exterior digital billboards originally slated to display images of virtual art are no longer part of the design. The 33,000-square-foot exhibition space is set to open in 2013 and will include works by Roy Lichtenstein, Robert Rauschenberg, and Andy Warhol. Will the $130-billion building be the thriving cultural center Eli Broad hopes it will be?
Christopher Hawthorne, Los Angeles Times Architecture Critic