As the Republican National Convention comes to a close, the electricity is building toward its final moments.
Mitt Romney will formally accept the Republican Party’s nomination nod for president tonight.. It’s the last major chance for the Republicans and Romney to put forth their four-year plan for America to the public before the debates, so there’s obviously a lot riding on the night. Politicos on both sides of the aisle are buzzing with excitement.
But in addition to outlining policy and highlighting President Obama’s failures, Mitt Romney has a somewhat unique challenge to overcome. Ever since he ran for president in 2008, Romney has been dogged by the perception that he is stiff, disconnected and doesn’t fully understand what it means to live as a regular citizen making a modest, let alone meager, income. The campaign is hoping that by presenting Romney’s biography in the right light, he will come across as accessible and down-to-earth enough for voters to support him. This could prove to be the most important speech of Romney’s entire life.
What will the tone of his rhetoric be? What types of policies will Romney highlight, and how will he distance himself from Barack Obama? What moments from his own life could be used to personalize his campaign? What are you personally looking for from this man who is asking to be Commander-in-chief for the next four years?
Vince Haley, Campaign Manager for Newt Gingrich’s nomination run for 2012; “Dean” of Newt University, a series of public policy workshops for RNC delegates in Tampa; Haley has also served as a speechwriter for Gingrich
Mary Kate Cary, former White House speechwriter for President George H.W. Bush, former Deputy Director of Communications at the Republican National Committee