Following in the footsteps of California lawmakers, the Obama Administration yesterday released a pledge signed by 75 technology companies aimed at enhancing privacy for students. Two notable exceptions from the lengthy list were Google and Amazon which provide data, email and other services to schools. Privacy advocates want tech companies prohibited from data mining and profiling students - not just to prevent targeted advertising but also to protect test score data and private email communications.
Why won't Google and Amazon sign the pledge? Are there legitimate liability concerns? Should schools limit their relationships with technology firms who refuse to enshrine extensive privacy protections for students?
Bradley Shear, Esq. Managing Partner of Shear Law based in Bethesda, Maryland; Shear focuses on the legal realm of digital platforms.