Brand & Martínez

Brand & Martínez is a daily, two-hour program that looks at news and culture through the lens of Southern California. Hosted by Madeleine Brand & A Martínez

Fantasy sports have become a real money maker

by Brand & Martínez

45681 full

This weekend thousands of fans gathered in Atlantic City for the first Fantasy Football Fest. The hobby was once just reserved for die-hard sports fans. But in recent years it's caught on with a wider audience - around 30 million players nationally by some estimates. The industry at large is expected to generate $3 billion according to the Fantasy Sports Trade Association.


Peter Schoenke, president of the fantasy sports website RotoWire.

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