Brand & Martínez

Brand & Martínez is a daily, two-hour program that looks at news and culture through the lens of Southern California. Hosted by Madeleine Brand & A Martínez

Man who revolutionized tortillas dies at 81

by Brand & Martínez

17629 full
A wall of tortillas displayed at the Super King in Glassell Park. Shereen Meraji/KPCC

A titan of the tortilla industry died last week: Roberto Gonzalez Barrera was a Mexican a billionaire who founded Gruma - the world's largest corn flour and tortilla company. Barrera died from pancreatic cancer at the age of 81.

He had a huge impact on the way tortillas are produced and consumed in North America.

Gustavo Arellano joins the show to discuss his legacy. He is the editor of the OC Weekly and author of the book "Taco USA: How Mexican Food Conquered America"

blog comments powered by Disqus

Enjoy Brand & Martínez? Try KPCC’s other programs.

What's popular now on KPCC