A Field poll shows the race for California governor is a dead heat. Interestingly, polling shows Republican Meg Whitman leading Democrat Jerry Brown in traditionally Democratic Los Angeles County.
It appears that Whitman's huge investment in her campaign - she's spent 120 million dollars so far - is paying off.
But could she have gotten more bang for her mega-bucks?
Steve Proffitt talks to the creator of the AFLAC ads. Linda Kaplan Thaler says the AFLAC duck took an obscure insurance company and made them a household name. And it did it relatively cheaply.
Thaler says Whitman, and other politicians may be making a mistake by saturating the airwaves with ads. That can turn voters off, or just send them to the mute button.