The Madeleine Brand Show

The Madeleine Brand Show is a daily, two-hour program that looks at news and culture through the lens of Southern California. Hosted by Madeleine Brand

The Groupon pyramid scheme?

by The Madeleine Brand Show

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A sign marks the location of the Groupon headquarters on November 30, 2010 in Chicago, Illinois. Scott Olson/Getty Images

Forget clipping coupons - bargain hunters these days flock to sites like Groupon. The daily deal site sell customers a coupon that promises deep discounts on everything from cupcakes to airline tickets. It's a great deal for shoppers. But journalist Rocky Agrawal says Groupon's model isn't so stellar for the businesses they work with and the company itself could collapse in the near future.

Rocky Agrawal wrote a series of articles for Tech Crunch on Groupon and the rise of the daily deal website.

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