The Madeleine Brand Show

The Madeleine Brand Show is a daily, two-hour program that looks at news and culture through the lens of Southern California. Hosted by Madeleine Brand

LA Kings wins means a mad dash for hockey merchandise

by The Madeleine Brand Show

39483 full
Los Angeles Kings fans Justin Bran, left, and Amelia Cline pose for a photo outside the Staples Center before Game 3 of the Stanley Cup Finals against the New Jersey Devils, Monday, June 4, 2012, in Los Angeles. Jae C. Hong/AP

Excitement about the Kings is good for business, too. Buzzer Beater Sports, a sports merchandise store in Hermosa Beach, has seen their sales of Kings apparel increase by more than 10 times the usual amount, pretty much selling Kings jerseys, hats and shirts exclusively since their playoff run. Have you picked up any Kings gear?


Sean Condon, owner of Buzzer Beater Sports in Hermosa Beach.

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