Off-Ramp for April 5, 2008

Fresh 'n' Easy

Mercer 7834

John Rabe

Business commentator Mark Lacter standing in the nearly empty parking lot at the Fresh 'n' Easy store in The Comptons.

Business reporter Mark Lacter gives John Rabe the skinny on the grocery chain Fresh 'n' Easy. The store's niche is to limit choice. Lacter says that the business model isn't very successful.


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