It's used in airports, metro stations, UN trucks and on your computer. It sometimes speaks in different languages but looks the same whether seen in Paris, New York or Frankfurt. The name stems from the Latin word for Switzerland, where the lettering was created in 1957, and it is one of the most widely used typefaces in advertising and beyond. A new documentary celebrates the font's 50th anniversary and its director talks about how and why Helvetica and typography affect our lives today.
* Gary Hustwit, Director, Helvetica