The winning condom wrapper for the "LA's Next Sex Symbol" campaign.
The lucky winners of Los Angeles County Department of Public Health’s 'L.A.’s Next Sex Symbol' condom artwork contest were announced last Thursday.
Five hundred submissions were whittled down to 50 by a panel of judges, and about 185,000 online votes were cast to determine a champion out of the top ten.
The winning condom wrapper artwork was created by graphic designer Adam Lyons, whose design features a black bowtie and the suggestive but savvy slogan ‘suit up.’
“I wanted to create something that not only had an interesting graphic but also a specific message to it or a call to action,” Lyons said. “So something that not only told the person what was inside but also told them what to do with it.”
Lyons’ artwork — as well as artwork from other top entries — will appear on one million and one condoms that will be distributed in L.A. County.
Darwyn Metzger came in second place and actually heard about the program through the Patt Morrison show.
“Everyone who has seen the contest thinks it’s such a great idea,” Metzger said. “And regardless of designs I think everyone is so supportive of it.”
The program is funded by the U.S. Centers for Disease Control and Prevention and the County of Los Angeles, Department of Public Health. Over one million condoms will be distributed throughout the Los Angeles area in clinics and businesses that choose to work with the County at the end of the year.
This initiative is intended to increase condom use, drive awareness of HIV and STD prevention, and provide information about HIV/AIDS treatment and care.
“It is less expensive for us to purchase condoms, they’re six cents a condom...It is much more expensive to treat people with HIV and STDs which we currently do now,” True Beck, program manager for the Los Angeles County Department of Public Health’s division of HIV and STD programs, said.
The L.A. Department of Public Health’s contest was the first in Los Angeles history and was modeled after similar popular contests in New York and Philadelphia.
How will snazzy condom wrapper artwork make sexytime in SoCal more fun? What would you put on a condom wrapper?
Adam Lyons, graphic designer; winner, Los Angeles County Department of Public Health’s 'L.A.’s Next Sex Symbol' condom artwork contest
Darwyn Metzger, top ten runner up, Los Angeles County Department of Public Health’s 'L.A.’s Next Sex Symbol' condom artwork contest
True Beck, program manager, Los Angeles County Department of Public Health’s division of HIV and STD programs