Getty Images/Getty Images for Halo by Xbox 36
Master Chief stands guard at the Liechtenstein border during the HALO 4 launch by Xbox 360 on October 29, 2012 in Balzers, Liechtenstein. Xbox 360 became the only brand to ever transform the Principality of Liechtenstein by taking over iconic landmarks, including a 13th century castle to create a real-life 'Halo' universe within the heart of Europe. Halo 4 on the Xbox will be launched on November 6, 2012.
The fourth installment of Xbox's multibillion-dollar first-person shooter Halo video game franchise comes out today.
Since its 2001 launch, the Halo franchise has sold around 46-million games worldwide and has generated an estimated $3 billion. There are Halo toys, a web series, tournaments, books and more.
And some analysts expect Halo 4 to be one of the highest-selling video games of the holiday season. Here to talk about the game is Dan Ackerman, senior editor at CNET.