Take Two for January 15, 2013

Will Lance Armstrong's Oprah confession give OWN a boost?

CYCLING-USA-ARMSTRONG-WINFREY

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A combo picture made on January 15, 2013 in Paris, shows US talk-show star Oprah Winfrey and US former Cycling champion Lance Armstrong. Lance Armstrong's reported admission to Oprah Winfrey that he used performance-enhancing drugs likely means he will go down in history as the most brazen drug cheat the sport has ever seen. The disgraced American cyclist's comments, reported January 14, 2013 by USA Today, rewrite 14 years of deception and repeated denials that he used banned substances to win scores of international races, including the Tour de France seven times. His years of dominance in the sport's greatest race raised cycling's profile in the United States to new heights and gave Armstrong a platform to promote cancer awareness and research.

 Whether or not Armstrong's confession is good for the sport is debatable. What's not in dispute is that the two-and-a-half hour interview is a boon for Oprah Winfrey, a fact she acknowledged on CBS This Morning:

"In terms of my career, I think it's certainly the biggest interview I've ever done in terms of its exposure. I think back in 1993 I of course did Michael Jackson live around the world. This is going to be live streamed around the world as well as on OWN. If you can't find OWN on your station you should go to Oprah.com and we have a channel finder there for people who are still trying to find it."  

Oprah Winfrey's cable network OWN celebrates its two-year anniversary this month, but it has struggled to find its footing. Brian Stelter covers television and the media for the New York Times. He joins the show to talk about Oprah's ability to score big interviews and whether this will be a boon for her cable network.


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