Gina Macaluso, an employee of Covered California, the state's new health care exchange, provides health insurance at the newly opened call center in Rancho Cordova, Calif., Tuesday, Oct. 1, 2013.
It's been nearly a month since the opening of Covered California, the state-run health insurance marketplace.
Under the federal Affordable Care Act, Californians can buy insurance from one of the companies listed on Covered California's website.
State officials say a lot of people won't sign up unless they get some help. Covered California has several ways to provide it, but KPCC's Jed Kim says one of those efforts is off to a very slow start.