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CNN Latino says adios

television on the sidewalk

Brian Weed/flickr Creative Commons

Launched in early 2013, CNN Latino was one of several projects in recent years from major U.S. media companies trying to expand their Latino audience. Some ventures have had less success than others.

Latino audiences are a booming television market in America with more than 50 million viewers and counting.

A host of new broadcast stations and websites have stepped up to try and get their attention, from the TV network Fusion to CNET en español.

But recently, two high-profile outlets have called it quits.

In November, NBCLatino.com shut down after only 16 months. And just yesterday CNN Latino announced it will cease operations by the end of this month.

KPCC's Leslie Berestein Rojas explains what this means for the future of Latino-focused media.


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