Take Two®

News and culture through the lens of Southern California. Hosted by A Martínez

TV Upfronts: What's new, what's old and what's cancelled

by Take Two®

84583 full
Donna Speciale speaks onstage at the TBS / TNT Upfront 2014 at The Theater at Madison Square Garden on May 14, 2014 in New York City. Dimitrios Kambouris/Getty Images for Turner

It's that time of year when the TV networks unveil their fall schedules to advertisers in New York in the hopes of attracting billions of dollars in ad revenue...an annual tradition known as the Upfronts.

What are the networks planning in an era when many viewers are turning to cable or other content providers like Netflix? To help us answer that question we are joined by Brian Lowry, TV critic and columnist with Variety.

Latino upfronts show digital, diverse growth

And with all of the buzz surrounding network upfronts, Spanish language television is also looking ahead, expanding with more reality shows, original programming and sports.

Networks like Univision, Telemundo and NUVOtv have also teamed up with celebrities like Simon Cowell, Jennifer Lopez and Mario Lopez to try to grab their share of the billion dollar Spanish language network market.

Veronica Villafañe of Media Moves joins us to talk about what this week's upfront from Spanish-language networks says about the future of TV marketed towards Latinos.

blog comments powered by Disqus

Enjoy Take Two®? Try KPCC’s other programs.

What's popular now on KPCC