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In this file photo, UCLA forward Ed O'Bannon celebrates by cutting his part of the net after the Bruins' 102-96 win over UConn in the NCAA West Regional Final at the Oakland Coliseum in Oakland, Calif., in March 1995. Some believe O'Bannon's legal crusade against the NCAA will upend the way college sports operate.
Five years ago, former UCLA basketball star Ed O'Bannon sued the NCAA, a video game manufacturer and a licensing company for using the names, images and likenesses of ex-Division 1 football and college basketball players.
Now the case is finally going to court as a class action lawsuit with only the NCAA as the defendant. The trial is scheduled to start today in Oakland.
For more is Michael McCann who writes about sports law for CNNSI.