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Assistant VP, Digital Strategy & Innovation
Alex Schaffert-Callaghan is the Assistant Vice President, Digital Strategy & Innovation at KPCC: Southern California Public Radio. Alex oversees KPCC's digital platform, including the station's Web site, video production, social media outreach and digital fundraising initiatives. Under her leadership KPCC's Web site has transformed from a simple online archive into a thriving destination for news, culture, and intelligent conversation.
Before joining Southern California Public Radio in 2005, Schaffert-Callaghan created and managed a broad portfolio of motion picture Web sites for NBC Universal. During her tenure, she helped launch sites for major movie franchises such as "Jurassic Park," "Meet the Parents," and "Bourne Identity."
In 2008, she became a member of the faculty at USC’s Annenberg School for Communication & Journalism, where she teaches courses in online journalism.
Schaffert-Callaghan holds master’s degrees in psychology and telecommunication from Indiana University, and an MBA from Loyola Marymount University. She lives in Los Angeles with her husband and son.
Stories by Alex Schaffert-Callaghan
On this class's agenda: How community college students can help local government make sense of a mountain of internal records using “big data” tools.
Libraries are transforming into computer science hubs for children. They're responding to increasing demand for programming and technology skills in the workplace.
How much smartphone and tablet use is too much for young minds? And do games marketed as "educational" live up to the label? A couple of recent articles dig in to those questions.