Larry Mantle |

Why We Shop




Tomorrow on "AirTalk," we'll examine the various reasons why people shop and whether our patterns of shopping have changed so dramatically that we won't return to previous patterns anytime soon. My guest will be former Esquire magazine Editor-in-Chief Lee Eisnerberg, author of "Shoptimism: Why the American Consumer Will Keep Buying No Matter What." Eisenberg is also a former Executive Vice-President at Lands End. He's synthesized the work of many others in the field of American consumerism. It's interesting information to ponder during this holiday shopping season.