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Fake fandom: The buying, selling of social media followers




Pictures appear in the Instagram app on April 10, 2012 in Paris, France.
Pictures appear in the Instagram app on April 10, 2012 in Paris, France.
THOMAS COEX/AFP/Getty Images

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Cultural influence has become the currency bar none of today’s internet economy, but how much of it is real?

A New York Times investigation published this weekend has pulled the curtain back on the black market in which social media followers are easily bought and sold.

Here to talk about the piece is one of the co-authors, Gabe Dance.

Guest:

Gabriel Dance, deputy investigations editor at the New York Times who is one of the co-authors behind the paper’s recent investigation into the illicit buying and selling of social media followers; he tweets @gabrieldance