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Not as transparent as advertised: How employers can manipulate Glassdoor ratings. Plus, what’s a prospective employee to do?




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If you’re mulling over a job offer, you might turn to Glassdoor to look at a company’s rating or “pros” and “cons” from past employees -- but how much can you really trust these reviews?

A recent investigation from the Wall Street Journal analyzing Glassdoor reviews found that over 400 companies, including SpaceX, Slack and LinkedIn, had unusually high single-month spikes in positive reviews, suggesting that these reviews were solicited or encouraged by the company itself.

Glassdoor gets about 60 million users a month, and for job recruiters in a tight market sweetening ratings might seem like an appealing strategy. And unlike Yelp, which prohibits soliciting reviews, Glassdoor sends employers tips on how to get employees to leave reviews and ratings. We take a closer look at the investigation. Plus, we talk to a career consultant about how a prospective employee might suss out a work environment before accepting a job offer.

Have you ever taken a job only to find that it was a totally different deal from what you anticipated? How do you get a sense of a work environment before committing to an employer?

Call us at 866-893-5722.

With guest host Libby Denkmann.

Guests:

Rolfe Winkler, technology investigative reporter from WSJ, where he recently co-authored the piece “How Companies Secretly Boost Their Glassdoor Ratings;” he tweets @RolfeWinkler

Lori Shreve Blake, senior director at the USC Career Center; she tweets @LoriShreveBlake