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Optics, personality and messaging: checking in on the the 2020 Dem presidential candidates




Declared candidates for the 2020 Democratic presidential nomination include Pete Buttigieg, Julián Castro and Elizabeth Warren.
Declared candidates for the 2020 Democratic presidential nomination include Pete Buttigieg, Julián Castro and Elizabeth Warren.
Photo Illustration: Getty Images; Renee Klahr and Alyson Hurt/NPR

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There are 21 confirmed Democratic presidential candidates currently running for 2020, with more announcements expected in the coming weeks.

The range of resumes (governors, senators, mayor, vice president) is almost as broad as the range of personalities. And then there’s the messaging -- there are the fighters, like Senator Elizabeth Warren, who are touting their ability to take on Trump, and the healers, who are playing on the message of fixing a broken nation and capturing the votes of more moderate Trump voters.

How are the different candidates being perceived by voters? What are the different approaches being tried out on the campaign trail?

Guests:

Laura Barrón-López, national political reporter covering 2020 for Politico; she tweets @lbarronlopez

Amanda Renteria, chair of Emerge America, a national organization that works to identify and train Democratic women who want to run for political office; she is the former national political director for Hillary Clinton’s 2016 presidential campaign and has been a staffer for Senators Dianne Feinstein (D-CA) and Debbie Stabenow (D-MI); she tweets @AmandaRenteria