Music plays a central role in most cultures across the world.
Some music, like rap and hip hop, even permeates cultural differences to take on a global identity. But the question of why some people are drawn to jazz while others are drawn to heavy-metal is informed by a range of scientific and cultural factors. In his new book, Why You Like It: The Science and Culture of Musical Taste, the chief architect and musicologist behind Pandora’s Music Genome Project, Nolan Gasser, delves into the objective factors that inform our subjective tastes in music.
Gasser joins Larry Mantle to discuss why music has the universal power to move people.
Nolan Gasser, composer, pianist, musicologist and author of “Why You Like It: The Science and Culture of Musical Taste” (Flatiron Books, 2019); chief musicologist and architect of Music Genome Project, the proprietary musical analysis system behind the music streaming site, Pandora