It’s the post-Thanksgiving Tuesday that’s internationally recognized as the day folks are encouraged to donate to charity, also known as Giving Tuesday. But where did Giving Tuesday come from?
Though it might feel part of the lexicon now, Giving Tuesday was created in 2012 by the nonprofit cultural and community center 92nd Street Y which partnered with the U.N. Foundation and created the hashtag and free marketing resources for nonprofits to use.
We dive into the origins.
Guest:
Kelsey Piper, staff writer for Vox's Future Perfect section, which covers news through the lens of effective altruism; she wrote the piece “Giving Tuesday, explained”; she tweets @KelseyTuoc