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The big business of video games: gamers converge on the E3 conference

The E3 video game conference comes to LA next week
The E3 video game conference comes to LA next week
Roslan Rahman/AFP/Getty Images

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The Electronic Entertainment Expo is the mecca for all video gamers, tech geeks and electronics enthusiasts. Better known as E3, the conference kicks off on June 15th in Los Angeles and boasts major competition between electronic masterminds Sony, Microsoft and Nintendo. Though plagued by the economic downturn, gaming hardware makers hope the slew of new devices, games, and consoles will boost the $11 billion industry. Halo 3? So last year.


Adam Sessler, co-host of the show “X-Play” and editor-in-chief of game content on the cable television network G4