Now, it's time to arise and stand for the church of Apple doth commence its unveiling of the mysteries.
The cult tech company made some big announcements about new products from its home base in Cupertino Tuesday.
Among the new products announced are:
- Apple Watch: a customizable timepiece that includes communication, health and fitness features
- Apple Pay: A one-tap payment system used with the iPhone by tying into major payment networks American Express, MasterCard and Visa
- Slimmer iPhone 6 with high-resolution 4.7-inch 720p display
- Larger iPhone 6 Plus with full 1080p HD resolution onto a 5.5-inch display.
- iOS8: Updated operating system that goes live Sept. 17, according to CNET
Ian Sherr from CNET talks about the products announced Tuesday, the spectacle of Apple events and whether or not we should be excited about these updates.
So what are the details of Apple's new iPhones?
The iPhone 6 and iPhone 6 Plus. They both have larger screens than previous iPhones. They have larger batteries, which thankfully will help to keep them running longer. They also have new chips that are 50 percent more power efficient, better cameras and all sorts of other nifty things. One of the things they just announced is Apple Pay where you can take credit cards through iTunes and pay at merchant terminals using American Express, Master Card and Visa so they are trying to branch out the iPhone. They want to make it as secure as possible because we've had so many security lapses with our credit cards.
Why is Apple going with bigger, as opposed to smaller, iPhones?
The entire industry has moved counter to what Apple has been doing. If you go down to an AT&T or Verizon store you see the iPhone and then there are all these other phones that are much larger. If you go to Asia, it's even more dramatic. A lot of people in the developing world are getting their first smartphones and getting phones instead of computers. So it makes a lot of sense because they don't have a larger screen to sit down at when you get home. Now they've built new technology and software that allow you to use it a little better with one hand but you can use a larger screen.
When does the iPhone 6 actually come out?
September 19. It will start at $199, standard price for an iPhone. The 5.5-inch one is $299 for the larger screen and you get a little more battery life out of it. Apple has been releasing their iPhones about a week and a half after they announce them. They want to be able to set up the retail relationships and what not and allow reviewers to have that week to be able to review the product in an in-depth way before people make their purchasing decisions.
What about an iWatch?
Everyone expects Apple to get into the wearable space. Stuff that goes on your wrist, your head, whatever has gotten really popular. And it makes sense because our phones have become such behemoths of information but they are almost—as you're walking down the street or you're driving—uncomfortably sending so much information to you. Now there's this growing industry of devices that filter the information coming to your phone. For example, I am wearing a smart watch called a Pebble that takes email notifications, texts messages, phone calls because I've had my phone vibrate on my side so often that I now don't even recognize when it's sending me a message. It's unclear whether consumers will really adopt this stuff.