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As Juarez's murder rate drops, a push to increase tourism

Sign for the border crossing to Ciudad Juarez
Sign for the border crossing to Ciudad Juarez
Photo by Aidan Wakely-Mulroney via Flickr Creative Commons

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Earlier this week, the U.S. State Department issued its latest travel warning for to Mexico. There was some good and somewhat surprising news: The report includes fewer restrictions on the Mexican border city of Juárez.

Britain's Daily Mail recently called it "murder valley," one of the deadliest places on earth. But the murder rate is actually dropping.

And, contrary to the scary headlines, life on the streets has more or less normalized for residents there. City officials now want to lure tourists from across the border. 

Monica Ortiz Uribe with KJZZ joins Take Two with more.