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Mexican activists are targeting primetime narconovelas




Photographers and cameramen take images of different kinds of firearms, cocaine and military uniforms seized to alleged members of the Zetas drug traffickers cartel and presented to press on June 9, 2011 at the Navy Secretaryship in Mexico City.
Photographers and cameramen take images of different kinds of firearms, cocaine and military uniforms seized to alleged members of the Zetas drug traffickers cartel and presented to press on June 9, 2011 at the Navy Secretaryship in Mexico City.
Yuri Cortez/AFP/Getty Images

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The drug trade in Mexico has created an epidemic of violence, but it's also inspired a slew of hit TV shows.

Narconovelas were first developed in Colombia at the height of its drug trade to show the world of drug traffickers in a melodramatic, soap opera setting.

They're popular in Mexico, too, but not everyone is a fan.

Take Two talks with journalist Simon Schatzberg who reports that a media watchdog group started a campaign last week to prevent these shows from airing on primetime television.